Zero friction ordering
Customers already use WhatsApp. No portals, no logins, no training.
WhatsApp B2B eCommerce
Let customers order on WhatsApp. Sync orders to ERP automatically.
B2Bee WhatsApp B2B eCommerce turns WhatsApp messages into structured orders — including customer price lists, discounts, availability, and delivery rules. Your customers order in seconds. Your ERP receives clean, validated orders instantly.
Built for wholesale and distribution teams that want faster ordering, fewer errors, and higher profitability.
Why WhatsApp B2B eCommerce works
Text + voice ordering
Customers can type or send voice messages — AI converts them into clean orders.
ERP-ready orders
Orders are structured and validated before syncing to ERP or OMS.
Higher reorder rate
Reduce missed orders and increase repeat buying with automated reminders.
Built for distributors, wholesalers and brands
WhatsApp B2B eCommerce is designed for companies that sell to many customers — retail outlets, HoReCa venues, and small stores — where orders are frequent and often placed informally via chat.
- Beverage & FMCG distributors
- HoReCa supply distributors
- Wholesalers and cash & carry models
- Brands & principals coordinating trade execution
How WhatsApp B2B ordering works
Customer sends WhatsApp message
The customer types an order or sends a voice message like “same as last week” or a list of items.
AI converts message into an order
B2Bee AI agents interpret products, quantities, packs, outlet context, and ordering intent.
Validation (prices, availability, rules)
Orders are validated against customer price lists, stock availability, and delivery constraints.
Order sync to ERP / OMS
The final order is pushed to ERP or order management — ready for fulfillment and invoicing.
Key features
Customer-specific price lists
Correct pricing and discounts per customer, outlet type, and segment.
Availability & delivery answers
Automated replies for availability, delivery schedules, and order status.
“Same as last week” orders
Understands informal messages and converts them into structured reorders.
Photos & documents
Can process photos of shelves, invoices, or lists and create draft orders.
Multi-location accounts
Supports customers with many outlets, different price lists, and separate delivery routes.
Automated triggers & reminders
Promotion triggers, reorder reminders, and proactive messages based on your business rules.
ERP integration for WhatsApp orders
WhatsApp B2B eCommerce is not a standalone chat tool. It is an operational system connected to your ERP. It synchronizes customers, products, price lists, and order documents through B2Bee's integration layer (Hive365).
- Works with existing ERP systems
- Supports multi-warehouse and route delivery models
- Unified data layer powering AI agents
WhatsApp B2B eCommerce FAQ
What is WhatsApp B2B eCommerce?
WhatsApp B2B eCommerce allows customers to place B2B orders via WhatsApp messages, while the distributor's system converts those messages into structured orders that sync directly to ERP for fulfillment and invoicing.
Can customers order via WhatsApp voice messages?
Yes. Customers can send voice messages, and AI agents convert them into accurate product orders. This is especially useful in HoReCa and retail outlets during peak hours.
Does WhatsApp ordering integrate with ERP?
Yes. B2Bee integrates WhatsApp orders with ERP through Hive365, syncing product data, customer data, price lists, and order documents in near real time.
Is WhatsApp ordering secure and enterprise-ready?
B2Bee is designed for enterprise distribution environments, with role-based access controls, audit trails, and integration-friendly architecture suitable for large-scale operations.
Can this replace B2B portals?
For many customers, WhatsApp ordering becomes the primary channel. It reduces friction, increases reorder rates, and complements portals and sales apps without forcing a big process change.
Ready to launch WhatsApp ordering for your B2B customers?
Start with a focused pilot and prove impact quickly: faster ordering, fewer errors, and higher conversion.
Book a WhatsApp B2B demo
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