Wide catalog. Busy seasons.
Every order automated.
Shops order the full range, in every size, color and set, in a branded portal. Reps order on site in the field sales app. Delivery and proof of delivery run from the same order. NORA's agents send the reminders, seasonal promos, cut-offs and collections.
Based on pilot deployments measured over 90 days. Results vary by customer, data quality and adoption.
A wide catalog.
A narrow order.
Sizes, colors, finishes and sets. Shops reorder what they remember. The rest of the range never reaches the shelf.
Preserving season, holiday gifting, heating season. Every shop needs to stock up in the same few weeks, and the order desk drowns in calls.
Shops, hardware stores, installers and restaurant kitchens buy from the same catalog. Deliveries are bulky, often partial, and every one needs a signature.
From catalog to shelf.
Nobody retypes a thing.
One order flow, from the shop's first click to the signed delivery. Your ERP stays the system of record.
The shop orders in the portal, the rep orders on site in the field sales app, or the shop replies to a NORA reminder. Every channel lands in one shared basket.
Checked against stock and price list, then written to the ERP with zero manual entries, ready for picking.
Stops are sequenced, driver and vehicle assigned. Parcels for installers and remote shops get courier labels from the same order.
Proof of delivery with signature, partial deliveries and returned packaging recorded.
NORA's Collections agent follows every open invoice, so shops can order again before the season.
Five Sellion apps.
One order flow.
Each app covers one part of the job. All of them read and write the same data through Hive365, so nothing is entered twice.
The full range with photos, sizes and sets, each shop's own prices, reorder in one step, open invoices in one place. Branded, 24/7.
B2B ordering portal→Reps take orders on site, online or offline, with routes, visits and targets. Pre sales, van sales or DSD.
Field sales app→Planogram and range checks, out-of-stock, promo leaflet compliance, each with photo, GPS and time.
Merchandising→Stop order, driver and vehicle, proof of delivery with signature, partial deliveries and returned packaging.
Delivery management→Labels and shipping documents for parcel orders, carrier integration and shipment status.
Courier & labels→The follow-ups nobody has time for.
NORA's agents send them all.
NORA's agents work on WhatsApp, Viber, SMS and email, within the rules you set. Every message is logged on the account.
Shops get a reminder when their usual reorder is due, with the missing sizes and sets already in the cart.
Before every season and every leaflet, each shop gets the items that fit what it already sells.
A short message before the order window closes for the next delivery on that route.
Reminders before and after due dates, open invoice lists on request, and the replies logged for the rep.
Every rep gets a daily brief: who went quiet, who missed the seasonal range, who has overdue invoices. When a shop needs a person, NORA hands the conversation to the rep with the context.
You set the autonomy for each agent: Suggest, Draft or Act.
NORA AI agents→Weeks before the season, the Promo agent sends every shop a link to a pre-filled seasonal cart in the portal, based on last year and current stock.
The rep's brief shows which sizes and sets each shop never stocked. The rep adds them to the order in the field sales app.
Delivery management sequences the stops, records partial deliveries and returned packaging, and closes each order with a signature.
The Collections agent clears open invoices ahead of the season, so no shop is blocked when it needs to stock up.
Connects to 50+ ERP systems, 100+ connections.
What B2B ordering automation actually does for a housewares distributor
A housewares and home appliance distributor sells a wide catalog to very different buyers: household goods shops, hardware and DIY stores, specialized kitchen retailers, installers, and restaurant and hotel kitchens. The range has hundreds or thousands of variants in size, color, material and set, demand is seasonal, and many deliveries are bulky and partial.
Most shops reorder the same few items they remember, by phone, just before the season. The order desk retypes every order, drivers bring back paper delivery notes, and reps spend their time on confirmations and overdue invoices instead of the range.
B2B ordering automation removes the retyping from every step. With B2Bee, shops browse the full range with photos and their own prices in a branded Sellion portal, and reps order on site in the field sales app. Every order lands in one shared basket and is written to the ERP without manual entry. Delivery management sequences the routes and closes each order with a signed proof of delivery, including partial deliveries and returned packaging. NORA's agents handle the follow-ups: reorder and cut-off reminders, seasonal promos and newsletters, and collections on open invoices, and they brief every rep each morning on the shops that need attention.
Frequently asked questions
Yes. The Sellion portal shows your ERP catalog with photos, sizes and sets, and each shop sees its own prices and range. Reorder takes one step.
No. Shops order in the portal or through their rep. NORA's agents send the reminders, seasonal offers and payment notices, and a reply can still become an order in the same shared basket.
Yes. Delivery management records what was delivered, what was not, and what packaging came back, with a signature on every stop. The ERP and the rep see the same result.
You set the season, the range and the dates. The Promo agent sends each shop the items that fit it, with a link to a pre-filled cart. Reps see who ordered and who needs a visit.
Start with one route or one customer group. With a supported ERP, technical setup takes 3-7 business days. Full deployment takes 1-2 weeks.
Automate every order.
Before the season starts.
Start with one route. See the whole flow on your own data.